For many customers, shopping is an emotional experience, not just finding buy things they need. Research shows that 80% of the purchasing decisions of consumers are taken when they see the products on display in the store.

Packaging is considered good when it impacts on the emotions of the buyer, it must first cause sympathy with consumers. For packaging can promote the work mentioned above, must meet the following requirements in the design:

 

4. In accordance with the degree to impress

 

 To make a good impression in the minds of customers, the packaging should be designed in accordance with the perceived level of customer information when they go shopping. Based on the level of awareness of the importance of the items in the human brain, packaging design must meet the following requirements:

 

- Colour: Arouse the physical reactions of consumers.

- Appearance: Attractive and reinforce product awareness.

- Photo: Arouse emotions and satisfy the needs of consumers.

- Language: Provides additional information to consumers.

 

When designing the packaging for the product, the most important thing is to understand the reaction of consumers with a wealth of images and information in their eye when they beat in a store with a wealth of products of the same kind. The way they observe, create contact and remember the surroundings are always the important bases to help businesses assess the salability of the product when it was exhibited on the counters, shelves.

 

These brands have packages designed reasonable always adds emotion and impression to consumers and makes the best-selling products. ??